You know how all companies seem to market themselves using the same words? "Results-driven, solution-oriented, whizz-banging blah, blah, blah..."
What I do is help engineers, lawyers, architects and other professionals figure out what really makes them unique and how to say it with a clear, human voice.
As a result, their marketing materials — websites, brochures, proposals and presentations — cut through the clutter and stand out from the competition.
Verve Communications is a boutique consultancy dedicated to helping professionals communicate clearly and convincingly with their target audiences.
Verve helps build your brand, your revenue and your in-house capacity to deliver a coherent, compelling message.
Not too far from my house in Toronto’s Little Portugal is a tiny tailor shop, just a small business among others in a non-descript mall on a busy downtown street
I’ve never actually been in this shop, but I know it well – entirely because of the sign outside.
Here’s what it says: